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I have a Taco Bell conspiracy theory. I was settling in to watch the Taco Bell Presents: Live Mas event, which Taco Bell now holds every year to announce new menu items. It’s sort of like Apple’s keynote speech but for tacos that are an abomination to God. The CEO of Taco Bell opened his speech by thanking several celebrities and influencers in the audience, including football player Davante Adams, surfer Kai Lenny, and someone named Yoquierotacoballads. It was a silly name, so I looked it up, assuming that someone who got an onstage shout-out from the CEO of Taco Bell at the Oscars of Taco Bell would be pretty popular, but it turns out he has 1,767 followers on Instagram, his most popular platform. SUSPICIOUS.

To explain my conspiracy theory, I have to tell you about another one. Back in 2021, there was a band called Tramp Stamps that got a bunch of heat on TikTok for marketing themselves as an indie band when it turned out they all had deep industry ties and seemed to be a label-created concept for an elder millennial punk-pop girl band. The guitarist and lead singer both had solo publishing deals with controversial producer Dr. Luke. They both seemed to have been pursuing pop music careers before dying their hair and joining the counterculture. The consensus on TikTok was that Tramp Stamps were industry plants. They vehemently denied these allegations, then disbanded and immediately returned to solo pop careers.

So, when I put on my dope ass little detective hat and started exploring the works of Yoqueirotacoballads, I had to ask myself, is this man a fast food industry plant? Is it possible that Taco Bell is paying people to be Taco Bell influencers so they have the appearance of this rabid grassroots fanbase that they also have complete control of the narrative from? Can we trust anyone these days? Or are they all just robots being puppeted by Yum! Brands?

Let’s take a look at some of the work Yoquierotacoballas has produced. I know it’s not uncommon to put a brand in a rap song, but it’s usually in a way that the brand would never want to acknowledge. Like if Cardi B says her man is gonna Baja Blast that pussy, Taco Bell probably won’t repost that. Yoquierotacoballads produces exclusively corporate friendly Taco Bell songs. His song “Baja Blast” doesn’t contain any pussy references at all! It’s just about a man enjoying a Baja Blast from Taco Bell, which is so incredibly lame. It provides no commentary, no metaphor, no life at all, which demotes it from a song to a jingle.

The most controversial take in Yoguierotacoballads’ music is the idea that Taco Tuesday can be any day of the week. It absolutely cannot. This is a lie Taco Bell wants you to believe, but you can’t have Taco Tuesday on a Saturday; that would be absurd. Yoquierotacoballads has released five singles on Spotify, all but one of which are about Taco Bell. The fourth is about National Taco Day. He keeps separate social media accounts under his Christian name, William Bradford, where he experiments with things like conscripting his family into a Christmas album. None of the songs on his album are about Taco Bell, so it’s nice to know he can do other things. One of the songs is called “Juicy Christmas,” though.

It makes me angry that even though the account is called Yoquierotacoballads, he hasn’t produced a single ballad. He began by reading people’s Taco Bell receipts and putting them to music. The posts would always say “swipe left for receipt confirmation,” as if someone might accuse him of lying about buying two bean-and-cheese burritos and a Dr. Pepper.
This would be way more fun if he were digging through Taco Bell trash cans and doing gotcha journalism on tired millennials who claim they ordered only a single crunch wrap supreme when in fact they got two and downed one on the way home, and here’s a little song about it, that might be fun but I don’t think Taco Bell would like it. They don’t want secret crunch wrap supreme time to be exposed.

Taco Bell is always in this man’s comments. He’s basically Taco Bell’s best friend. They responded, “Amazing!” To his jingle for the Build Your Own Cravings Box. Three months later, he posted a video yelling at people to get a burrito from Taco Bell for National Burrito Day, which Taco Bell called Iconic. The video had 180 likes. They usually just respond with fire emojis or a single peppy word, but they’re omnipresent in the comments section. Almost like they’re trying to lend legitimacy to this normal Taco-loving man.

Now I do acknowledge that this could simply be the case of a man who loves Taco Bell so much that he shaved their logo into his hair. That’s exactly what Taco Bell wants you to think. I’m not pretending people like that don’t exist. I just think those people are typically less controlled maniacs. They will usually, at some point, slip and reveal it is sexual and they are fucking the chalupas. That’s not going to happen with Yoquierotacoballads. Taco Bell somehow knows that they are safe in his squeaky-clean, probably Mormon hands.

How does Taco Bell know their precious brand is safe with this man, though? Oh, maybe that’s because he works in marketing, and specifically, he has worked in marketing for Taco Bell before. Yoquierotacoballads is a freelance marketing executive named William Bradford with a chunk of his personal website dedicated to the work he’s done for Taco Bell.

SUSPICIOUS. The commissioned songs were from 2021. So if he is on Taco Bell’s payroll, he has been for nearly six years. I promise I have scoured the internet trying to find the corner where this man got popular enough to attract the attention of Taco Bell. Each social media platform I found was worse than the last. YouTube 336 subscribers, Twitter 70 followers, Facebook 56 followers, Spotify 20 monthly listeners. These are Aunt Barb Who Smokes Too Much and Mostly Posts Minions Memes numbers. Why has Taco Bell elevated this man to the front row at the Taco Bell conference status? It makes no earthly sense.
Also, he’s obviously a bad singer. It’s not like he’s Susan Boyle out here singing Taco Bell receipts with the voice of an angel. It’s more like rapping, I guess, but slowly and exclusively about tacos, and the lyrics aren’t much either. He’s not some sort of virtuoso that Taco Bell is patronizing for his great contribution to art, is what I’m saying. Although the lyrics to “Baja Blast” are a little bit horny, I’ll count that as some contribution to art.

Yoqueirotacoballads pulled up to the 2026 LiveMasLive event in a white limousine, wearing a velvet purple jumpsuit. In his post from the event, he tagged several other Taco Bell influencers, including @tacobellsommelier, @alwayslivingmas, @bajabesties, along with the head of social and PR for Taco Bell. So there is either an ecosystem of people who are Taco Bell’s preferred influencer squad or brand simps, coming when the chulupa signal lights up the sky, or they’re a false-flag marketing team curated by a corporate giant and I’m honestly not sure which is weirder.

Sure, this could simply be the case of a Mormon man who had his first bite of spicy food ever and made it his whole personality. For his loyalty, he’s been rewarded with a bit part in the Taco Pizza musical and tickets to every Taco Bell premier in perpetuity. It’s getting a lot harder to tell who’s being honest about advertising on the internet. At least I know I can trust my favorite influencer, Gordita Supremely. She’s been posting about Taco Bell non-stop for eight years for only the most genuine reasons, I just know it.

This article was brought to you by our fine sponsor and Hot Dog Supreme: Ogi-Wan Supreme, who is just like regular Ogi-Wan, but comes with sour cream and diced tomatoes.

How are we to educate the children? Moreover, the children — how shall they be educated? Debates on the subject have raged for centuries. In Emile, or On Education, Rousseau said, “Instead of keeping him mewed up in a stuffy room, take him out into a meadow every day; let him run about, let him struggle and fall again and again, the oftener the better; he will learn all the sooner to pick himself up. The delights of liberty will make up for many bruises.” In a 2013 email to Jeffrey Epstein, Pablos Holman said:

The carrot or the stick? Should children be induced to learn through the trial and error of hands-on experience, or through the temptation of busty anime babes? In the ’80s, the truth was somewhere in the middle. Children learned about the world and its myriad dangers by witnessing the misadventures of an adult woman pretending to be a nine-year-old abandoned by her parents.

Why “The Video,” as if this is an adaptation of an existing intellectual property? Was there a Kid Safe board game or track suit I’m not aware of? Regardless, parents could obtain Kid Safe: The Video in 1988 through a promotion by its sponsor, cough syrup brand Triaminic. If anyone ever actually did this, the first thing they would see upon open hand palm slapping the tape into their $500 VHS player is a disclaimer informing them that they had made a terrible mistake.

Cowards. If Kevin Siembieda wrote this disclaimer it would have been twice as long and made clear that he didn’t endorse draculas, gin, or the many crimes of Jason Voorhees.

We open on a coffin and a carved stone bearing the name “Count Floyd” and— whoops, sorry. It looks like I have the wrong video. Someone must have recorded over my copy of Kid Safe with an old episode of legendary Canadian comedy series SCTV.

Yep, here he comes now, Count Floyd doing his trademark werewolf howl. And once again, I find myself in the position of having to explain some CanCon-ass shit. See, SCTV was a show about a fictional low-budget television network. Each fictional staff member played several roles across different fictional shows. Fictional news anchor Floyd Robertson, played by real actor Joe Flaherty, also appeared as fictional horror host Count Floyd, only Robertson didn’t really know what a vampire was, hence the howl.

Count Floyd is the host of Monster Chiller Horror Theatre, and tonight he’s got a movie about a girl named Kathy who’s left alone at home during a thunderstorm under a full moon. With no fanfare, we immediately cut to said girl…

…who is portrayed by then 41-year-old comedian Andrea Martin. Wait, shit. This is Kid Safe: The Video, only it takes place in the SCTV universe! And it stars two of the biggest names of that show that aren’t John Candy, Eugene Levy, Rick Moranis, Catherine O’Hara, Harold Ramis, Martin Short, or Dave Thomas!

Andrea immediately begins hamming up the joint, walking around in her pigtails and oversized t-shirt like she’s acting out a Thunder Bay pervert’s extremely specific sexual fantasy. I think they gave her prop braces and she can’t quite speak properly in them, so she sounds like she’s talking around a mouthful of dip for the entire runtime.

Unsettled by the large, empty, dark house in which she finds herself alone, Kathy does what I always did when the eerie silence of nighttime solitude started to get to me as a child — she turns on the TV. But whereas I found movies like Vampiros Lesbos and The Toxic Avenger, which had no effect on my development whatsoever, Kathy encounters a werewolf film, a news report about boy scouts mauled by a bear, and a violent car crash.

She is so frightened by this spectacle of fur and fiery carnage that her hair briefly becomes a majestic eagle in flight.

So she does what we all do when we’re freaked out — make cinnamon toast. What, you never made a nice piece of cinnamon toast after seeing a kid’s head get exploded like an overripe pumpkin at the beginning of The Toxic Avenger?

Kathy climbs up onto the counter to reach the bread, then goes back for the cinnamon. Spinning around the spice rack, she discovers her parents’ secret gin that they store directly next to the pills in case of emergency suicide.

“This always calms my parents’ nerves,” she says as she reaches for it and unscrews the cap. The most charitable read here is that Kathy’s parents are irresponsible 18th century alcoholics who would do well to get themselves off of Gin Lane and onto the straight and narrow road of Beer Street.

I mean, why else would they leave their child home alone in the middle of the night, especially given that she demonstrates all of the self-preservation skills of a lemming? The videogame ones, not the real animals. We all know by now that the image of lemmings hurling themselves off a cliff was spread by Disney in the film White Wilderness, wherein they deliberately killed a bunch of those little guys, right?
The official Disney family museum claims that the director of that “documentary” acted without Walt Disney’s knowledge or approval, but we’re talking about a guy who once said “It’s the law of the universe that the strong shall survive and the weak must fall by the way. And I don’t give a damn what idealistic plan is cooked up. Nothing can change that.” You really think this dude would care about killing some ice rats if it got him his money shot?

Where was I? Oh yeah, Kathy says “party time” and starts guzzling gin.

Emboldened by the sweet, sweet juniper berry taste of gin, Kathy investigates a sound at the other end of the house. It proves to be nothing but a tree scraping on a window, and all seems well — but recall Chekhov’s toaster.

Kathy rushes face-first into a kitchen filled with more smoke than a ’90s goth club. She discovers the culprit and attempts to remove the toast from the deadly appliance, but quickly learns that toaster equals hot. It feels like we’re watching a baby from a race of incorporeal energy-based aliens take on the form of an adult woman and discover all of the various agonies of the flesh in rapid succession.

Luckily, there’s a solution to Kathy’s predicament. Can you spot it?

That’s right! >USE FORK ON TOASTER

If your kid is this stupid, leaving them home alone is how you free yourself of the responsibility of parenthood when you don’t feel like waiting around for measles to get the job done. But against all odds, Kathy survives electrocution and stumbles around the house, knocking shit over and getting spooked by her own shadow. Near death, she grasps at the phone and dials 911, hollering that there’s a “real emergency” in her house before immediately hanging up.

Having notified the appropriate authorities, she crawls back into the kitchen to slather her burn in butter. Alas, no butter is to be found! She considers applying peanut butter to her blistering hand, then decides no, that would be fucking stupid. Instead, she squirts ketchup all over her face.

We are watching a prehistoric ghost trapped in a meat prison try to escape from a world it is incapable of understanding. For the thing that is Kathy, life is ceaseless pain — one negative sensory input after another with no rhyme or reason. The next one is the sound and flash of sirens outside.

The inside of her skull now mostly full of ketchup and crispy, randomly-firing neurons, Kathy has already forgotten that she dialled 911 five seconds ago. She interprets this stimulus as the arrival of threatening aliens intent on studying the brain of the world’s most unlikely child to survive infancy. Upon opening the door, she realizes her mistake — it’s just a firefighter!

Haha, no. Having never been exposed to basic earth concepts, Kathy assumes that the firefighter is an alien with a “laser axe” out to get her. She flees, ketchup-soaked, directly into a cop and paramedic.

The cop is Stephen Lee, whom you might remember as “Chorgon” on The Next Generation or the fussy carpenter on Seinfeld. The paramedic? Shuko Akune, who appeared on The Wizard and was the voice of blindfold ninja Jinx in the GI Joe movie where they find out that Cobra isn’t just a terrorist organization but a centuries-old plot by an underground civilization of bioengineering snake people to turn the entire human population into snake people. I’m talking going snakehouse, man!

Ernie and Tina clean the sauce off of Kathy then immediately start bickering like an old married couple about how best to address the presence of an axe-wielding invader from beyond the stars. That invader turns out to be…

Meshach Taylor?? One year after Mannequin, three years before Mannequin 2: On the Move, and during the second season of Designing Women? Indeed. And what happens next is such an incredible tonal shift that I had to remind myself what I was watching. While ostensibly explaining to Kathy all of the dumb shit she’s done over the past ten minutes, Ernie the cop and Marty the firefighter engage in a battle for social dominance

The two one-up each other’s comments, both striving for the last word. To what end? I ask you, for what reason does any man do anything? To impress women.

Even when they collaborate to sing an impromptu number about the importance of stopping, dropping, and rolling, Ernie takes his chance to get near Tina when Marty’s back is turned.

This false emergency becomes the stage upon which these two men wage open warfare for the heart of their fair colleague, who for her part seems to assume that her coworkers are simply being friendly towards her. How wrong she is!

Ernie and Marty’s struggle is as intense as it could be before an actual physical conflict exploded in this tastefully-appointed 1980s kitchen. Marty’s certainly got the edge in physical fitness, but Ernie’s got a loaded firearm. I’m picturing a knock-down-drag-out single take fight that sees guns pulled and sent skittering out of reach, bottles of gin wielded as improvised blunt weapons, and heads smashed through wooden cabinets, American Movie style.

When Tina is trying to show Kathy how to perform CPR, Ernie dives onto the ground like he’s trying to avoid contact damage with loose fentanyl. They bicker over who gets to drive her back to the big house all of the emergency services live in, because I guess she walked here.

After their apparent exit, they definitively prove that Kathy should be fitted with rubber mittens and locked in her room whenever her parents have a key party to go to. Tricking her into opening the door by saying they know her folks (from a key party), they barge back in and demand that Kathy answer their safety riddles like a three-headed sphinx where two of the heads are trying to bone down the third one.

But the score is not yet settled! Ernie attempts to crush Marty’s ribs in a perverse rendition of the Heimlich maneuver. Only Tina’s intervention prevents this scene from becoming a grim image etched into young Kathy’s mind for the rest of her life.

Tina informs the two men that she cannot have hot apple pie (sex) with Ernie, nor hot apple pie with melted cheese (sex with melted cheese) with Marty. Her boyfriend is picking her up from the site to which she was dispatched by a 911 operator to take her on a date.

They rush after her out of the house. But moments later, there’s another knock on the door. A man’s voice says that his car broke down and that he’s a friend of Kathy’s parents.

But she’s developed a modicum of survival abilities — not enough to avoid drowning in the toilet, but enough not to let strangers into her home. Actually, she just assumes it’s Ernie trying to trick her again.

It’s fucking Jason? From being Jason?

He gives a shrug and tells his friends they’ll have to try next door. His friends include a witch, a werewolf, and Megamind.

Hold on. What the hell is this supposed to mean? Are we meant to infer that these four horror villains have teamed up to murder children, but are somehow bound by vampire rules re: needing an invitation? Were they on a wacky road trip and their car really did break down? What are they hoping to find next door, a telephone or candidates for the flesh tithe? If Kathy’s parents had been home and opened the door, would the entire family have been massacred by machete and mind bullets? What madman directed this thing?

Oh. Sure. The From Beyond guy. The Re-Animator guy. Fun fact: Kid Safe is one of only two films that our pal StuGo rocked the triple credit on. The other one? Stuck, a movie that opens with Mena Suvari hitting Stephen Rea in her car and spends the next hour depicting him writhing in agony, embedded in her windshield.

Funner fact: Stuart Gordon also holds a story credit on Space Truckers, the kickass straight to video Hopper/Dorff sci-fi comedy written by Ted Mann, who had excellent taste in drugs.
Kathy’s propensity for self-destruction stands in stark contrast to Stephen Rea’s near-superhuman will to live. She has none of the fighting spirit of Achilles in Robot Jox. As such, I give Kid Safe: The Video a Castle Freak out of The Wonderful Ice Cream Suit and do not recommend it as a substitute for adequate child care and supervision. I do, however, recommend Fortress for this purpose.

This article was brought to you by our fine sponsor and Hot Dog Supreme: Brockway FAMOUSLY Loves the Meat Milly who had no idea Count Floyd existed outside of Ed Grimley episodes.